All Portals

Discover our big and wonder-Foal collection of fan merchandise.

Shop

Support the Foals live at the stadium.

Tickets

Become a member now and reap the benefits - or recommend membership to a friend.

Membership

Exclusive behind-the-scenes footage, live coverage, highlights and more.

TV

The story behind the Foals - dive into over 100 years of our club‘s rich history.

Museum

Train like the Foals at our camps and support sessions.

Academy

Behind the scenes - see BORUSSIA-PARK like you've never seen it before.

Tours

International department

Borussia has set itself the goal of spreading the Foals' story across the world. The "Internaional Business Development" department are therefore working on projects and marketing activities that can tell this fascinating tale in the right way and in the right language in all different corners of the globe. The aim is to sustainably increase the awareness and reach of the Borussia brand. BORUSSIA-PARK is the hub for these activities, whether running projects from the USA to Singapore, maintaining existing partnerships, or looking for new partners who want to implement collaborative football projects, enter sponsorships, or explore new business ideas and marketing opportunities. Due to the multitude and variety of activities in China, Borussia also has its own team based locally in the market.

Borussia Mönchengladbach has had its own office in China since October 2018. The representative office in Shanghai is the club’s first foreign branch anywhere in the world, who officially operate there as Borussia Mönchengladbach (Shanghai) Sport Development Co. Ltd. Peter Hambüchen, Borussia's Department Head for International Business Development, and Borussia's local office manager, Martin Thiess, coordinate Borussia's activities in China from the 85 square meter office in a glass tower building not far from Shanghai's national airport. The office is spreading the Borussia DNA around 9,000 kilometres from Mönchengladbach. "We want to increase our brand awareness in the world's largest economy, win fans and make ourselves interesting for potential sponsors," says Hambüchen. But sustainably. "We don't want to travel here, play some friendlies, cash in and then disappear again. We want to leave our mark.”

Contact

Peter Hambüchen

Head of international business development

Write mail

Wolfgang Heilmann

Head of International Projects

Write mail

Martin Thiess

General manager: China office

Write mail

Norman Wittekopf

Head of football school department/Sporting director: International Projects

Write mail

Ralf Inderdohnen

Project manager: Football school/International Projects

Write mail